Business and Logistics - TCC OER Subject Guide: OER starting points
This guide compiles starting points for OER and freely available resources for Business and Logistics courses and topics. This OER subject guide was created for TCC faculty and staff and reflects TCC courses and curriculum. The purpose of this guide is to help faculty and staff more easily find and review OER in their areas so that they can make decisions about quality, accuracy, relevancy, and potential use.
OER starting points for business, by course area and material type
Introduction to business
Textbooks, courses, and readers:
- Fundamentals of Business, 3rd edition (OER textbook)Adapted by Stephen Skripak with Ron Poff, Virginia Teach, 2020. "[P]rimary text for one-semester undergraduate introductory business courses. It covers the following topics in business: Teamwork; economics; ethics; entrepreneurship; business ownership, management, and leadership; organizational structures and operations management; human resources and motivating employees; managing in labor union contexts; marketing and pricing strategy; hospitality and tourism, accounting and finance, and personal finances." Online, PDF, and EPUB formats. CC BY NC SA (Creative Commons Attribution NonCommercial ShareAlike) license. Eligible for Print on Demand.
- Introduction to Business (OER course)OER course from Boundless / Lumen and currently hosted by LibreTexts. "This Introduction to Business course develops students’ understanding of business fundamentals with learning design structured around timely, real-world case studies and examples. Key topics include the role of business, the global economic and legal environment, ethics, marketing, accounting and finance, and managing processes and operations. Enriched OER content (text, video, simulations, etc.) orients students to the shifting business landscape and prepares them for success in business program curriculum and the workplace." Organized into 17 modules, each with a "Why It Matters" intro and "Putting It Together" summaries with discussions and assignments. Online and PDF formats. CC BY SA (Creative Commons - Attribution - ShareAlike) license. Eligible for Print on Demand.
- Introduction to Business (OER textbook)OpenStax, published 2018, web version updated 2023. "[C]overs the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals." Instructor resources, including Canvas course cartridge, test bank, and slides, freely available upon verified account. Online and PDF formats; customizable Word document files available upon verified log-in. CC BY (Creative Commons - Attribution) license. Eligible for Print on Demand.
- BUS101: Introduction to Business (OER course)Saylor Academy. "This course will expose you to business terminology, concepts, and current business practices. We will help you establish a viable business vocabulary, foster critical and analytical thinking, and refine your business decision-making skills. You will acquire these skills by the reading materials, exercises, and research assignments that simulate today's workplace. By delving into the five units of this course, you will fine tune your direction and choice of career in business." Online format. TIP: Click on the "Resources" tab in the course menu for a shortcut to the files and links to resources used in this course. Course has overall CC BY(Creative Commons - Attribution) license, but resources used may have different licenses. Eligible for Print on Demand if materials are compiled into a print-ready format.
- Exploring Business (OER textbook)Univ. of Minnesota Libraries, 2016. "The goal of this textbook is simple: introduce students to business in an exciting way." Organized into 16 chapters, each with cases and problems. Multiple formats, including digital and print PDFs, EPUB, and editable OpenDocument formats. CC BY NC SA (Creative Commons - Attribution - NonCommercial - ShareAlike) license. Eligible for Print on Demand.
Supplemental tools and materials (incl. games, lessons, videos, exercises, etc.):
- Business Ethics (OER textbook)OpenStax, published 2018, web version updated 2023. "[D]esigned to meet the scope and sequence requirements of the single-semester business ethics course. This title includes innovative features designed to enhance student learning, including case studies, application scenarios, and links to video interviews with executives, all of which help instill in students a sense of ethical awareness and responsibility." Instructor resources, including canvas cartridge, test bank, and slides, freely available upon verified account. Online and PDF formats; customizable Word document files available upon verified log-in. CC BY (Creative Commons - Attribution) license. Eligible for Print on Demand.
- Business Ethics: 100 Questions (OER textbook)Jeff Lingwall, Boise State University, 2023. "This text gives a course on undergraduate business ethics, focused on a series of questions and answers between student and instructor. The focus of the text is on duties: fiduciary duties to shareholders and partners, how those may complement and conflict with duties to other stakeholders, legal duties to customers and the environment, and so on." Questions are organized by theme. Online, EPUB, and PDF formats. CC BY NC (Creative Commons Attribution NonCommercial) license. Eligible for Print on Demand.
- Business Strategy & Studies modules/lessons (OpenLearn)Free videos, tutorials, modules, and mini-courses related to business. Open courses integrate readings, video, audio, and activities. Multiple downloadable and editable formats. Most content under a CC BY NC SA (Creative Commons - Attribution - NonCommercial - ShareAlike) license. Eligible for Print on Demand.
- Business Soft Skills - Crash Course video playlistCrash Course video series of 15+ videos (each around 10 mins.) with innovative graphics, last updated 2019. "[B]ased on a college-level curriculum, with a variety of management and organizational psychology reference texts." Includes videos on: spoken communication, resumes, interviewing, salary negotiation, goal setting, time management, decision-making, teamwork, handling conflict, leadership, fairness, power, and avoiding burnout. Crash Course videos are high-quality, with a mix of live-action and animated graphics. Not openly licensed but freely available to view, link, and embed into courses.
Customer service
Textbooks, courses, and readers:
- CUST105: Customer Service (OER course)Saylor Academy. Course "designed to teach you about the customer service work environment, methods for successful customer relations, and career advancement tactics." Organized into 7 units. Online format. TIP: Click on the "Resources" menu link for a shortcut to the files and link to resources used in the course. Course has overall CC BY (Creative Commons - Attribution) license, but sources used may have different licenses. Eligible for Print on Demand if materials are compiled into a print-ready format.
- CUST104: Business Communications (OER course)Saylor Academy. Course "will not tell you what to say during your business communications or when to say it. Instead, you will learn how to plan, produce, and perform acts of communication that satisfy the most demanding audience: your customers." Organized into 6 units. Online format. TIP: Click on the "Resources" menu link for a shortcut to all the files and links to resources used in the course. Course has overall CC BY (Creative Commons - Attribution) license, but sources used may have different licenses. Eligible for Print on Demand if materials are compiled into a print-ready format.
Business math
Textbooks, courses, and readers:
- Business Mathematics (OER textbook)Chris Kellman, et al., BCcampus (Canada), 2020. "This Business Mathematics course's aim to have students understand basic business problems, interpret them in mathematical terms, and use the tools of mathematics to solve these problems. The objective of this material is to provide mathematical theory, demonstration and practice for first-year Business students." Each chapter has videos, learning activities, and practice problem sets with selected answers. Organized into 7 chapters. Online (Pressbooks), PDF, EPUB, and Common Cartridge formats. CC BY NC (Creative Commons Attribution NonCommercial) license. Eligible for Print on Demand.
- Business Math: A Step-by-Step Handbook (OER textbook)Jean-Paul Olivier, Lyryx, 2018, via BCcampus (Canada). Some content would need to be adapted for U.S. laws and policies. Includes topics of how business professionals will work with taxes, gross earnings, product prices, and currency exchange, loans, mortgages, leases, and other financial tools. Embedded examples throughout, in a Plan / Understand / Perform / Present format. Each section has exercises for mechanics, applications, and challenge/critical thinking. Includes link to request access to solutions and exercises in order to verify instructor requests. Readable and editable formats available. PDF and editable Word formats. CC BY NC SA (Creative Commons - Attribution - NonCommercial - ShareAlike) license. Eligible for Print on Demand.
Supplemental tools and materials (incl. games, lessons, videos, exercises, etc.):
- Business Math I (OER textbook)Ontario Tech University (Canada), 2020. "Business Math I is aimed at university business students as an introduction to the mathematics required for the field of business. This textbook covers the fundamentals of business precalculus, finance, as well as the applications to general business management, human resources and the economy, marketing and accounting." Organized into 11 chapters. Online (Pressbooks) format. CC BY-NC-SA (Creative Commons - Attribution - NonCommercial - ShareAlike) license. Eligible for Print on Demand.
- Khan Academy - Finance and capital markets videos/lessonsKhan Academy videos and lessons on topics like interest basics, mortgages, corporate taxation, etc. Not openly licensed but open access, which means you can link to resources.
Marketing & business development
Textbooks, courses, and readers:
- Principles of Marketing (OER textbook)OpenStax, published 2023, web version updated 2024. "[D]esigned to meet the scope and sequence for a one-semester marketing course for undergraduate business majors and minors. Principles of Marketing provides a solid grounding in the core concepts and frameworks of marketing theory and analysis so that business students interested in a major or minor in marketing will also be prepared for more rigorous, upper-level elective courses. Concepts are further reinforced through detailed, diverse, and realistic company and organization scenarios and examples from various industries and geographical locations." Organized into 3 units with 19 chapters. Instructor resources, including Canvas course cartridge, test bank, and slides, freely available upon verified account. Online and PDF formats; customizable Word document files available upon verified log-in. CC BY (Creative Commons - Attribution) license. Eligible for Print on Demand.
- Introduction to Marketing (OER course)OER course pack curated and designed by Scott van Dyk, Coast Mountain College (Canada) via BCcampus, 2022. "A first-year course covering the fundamental topics of marketing including (but not limited to) marketing principles, market research, consumer behaviour, customer satisfaction, branding, advertising, supply chain management, marketing plans and international marketing. The course is based upon a 15 week, 45 hour delivery of the content ... The course has been developed to be delivered in an online, facilitated format that is asynchronous." Uses the OER textbook Principles of Marketing. Ancillary materials include: instructor's manual, assignments, and rubrics. Word format. Materials have a CC BY (Creative Commons - Attribution) license. Eligible for Print on Demand, as applicable.
- Introduction to Marketing (OER textbook)Pamela Ip, Kwantlen Polytechnic University (Canada), 2024. "Teaches the experience and process of actually doing marketing - not just the vocabulary. It carries five dominant themes throughout in order to expose students to marketing in today's environment: Service dominant logic, sustainability, ethics and social responsibility, global coverage, and metrics." Organized into 11 chapters, each with integrated H5P activities as well as discussion questions and activities. Includes an appendix for a marketing plan + a glossary. Online (Pressbooks), PDF, EPUB, and Common Cartridge formats. CC BY NC SA (Creative Commons Attribution NonCommercial ShareAlike) license. Eligible for Print on Demand.
- Digital Marketing Strategy (OER textbook)Pierre-Yann Dolbec, Concordia University Research, 2021. "The Internet has transformed how businesses conduct their activities and how consumers go about buying products. This textbook aims to provide a way of conceptualizing how to do marketing online and a strategic framework to do so." Organized into 9 chapters. Online, PDF, ebook, XML, and editable OpenDocument formats. This site has faculty peer reviews of this text. CC BY-NC-SA (Creative Commons - Attribution-NonCommercial-ShareAlike) license. Eligible for Print on Demand.
- An Open Guide to Integrated Marketing Communications (OER textbook)Andrea Niosi and KPU Marketing 4201 Class of Summer 2020, Kwantlen Polytechnic University (Canada), 2020. "The how-to guide for building marketing campaigns for non-profits, activists, and advocates. It covers a range of topics related to designing and launching integrated marketing campaigns, such as research, audience segmentation, creative briefs, content calendars, and more. The authors have also included reusable materials and templates to support the marketing and communications efforts of those organizations with the smallest of budgets and most limited resources, namely not-for-profit organizations, NGO’s, charities, advocacy groups, and climate & social activists." Organized into 13 chapters + key terms. Online (Pressbooks), PDF, EPUB, and Common Cartridge formats. CC BY NC SA (Creative Commons Attribution NonCommercial ShareAlike) license. Eligible for Print on Demand.
- Introduction to Consumer Behaviour (OER textbook)Andrea Niosi, Kwantlen Polytechnic University (Canada), 2021. "This open textbook was designed for students studying business or marketing at an undergraduate level. It draws on the fields of marketing, business, communications, media studies, psychology, sociology, and anthropology [...] The author has also made efforts to decentre whiteness and dominant culture perspectives wherever possible to ensure a broader and more accurate representation of diverse consumers." Designed to be used with accompanying "Ancillary Resource Guide that contains several essays, case studies, assignments, and project outlines, and an accompanying multiple choice test bank." Online, digital PDF, print PDF, EPUB, and course cartridge formats. CC BY NC SA (Creative Commons Attribution-NonCommercial-ShareAlike) license. Eligible for Print on Demand.
- Principles of Marketing - revised H5P ed. (OER textbook)Updated by Biggi Weischedel, BCcampus, H5P ed. 2022. " teaches the experience and process of actually doing marketing - not just the vocabulary. It carries five dominant themes throughout in order to expose students to marketing in today's environment: Service dominant logic, sustainability, ethics and social responsibility, global coverage, and metrics. This text includes over 75 interactive H5P activities." Each chapter has discussion questions and activities. Online format. CC BY NC SA (Creative Commons Attribution-NonCommercial-ShareAlike) 4.0 License. Eligible for Print on Demand.
- Customer Insights - Second Edition (OER textbook)Aila Khan, et al., Western Sydney University (Australia), 2nd ed., 2023. "Increasingly, the concept of marketing research is being replaced with the term ‘customer or consumer insights’. As decision-makers are bombarded with data, it is important to have an Insights Team or Department which can sift through it all and identify those nuggets of information that can meaningfully explain human behaviour. Such insights must translate into an informed business strategy for success. This book has been curated to ensure that the practice of data collection, analysis, and interpretation is presented from an industry perspective." Organized into 26 chapters. Online (Pressbooks), PDF, and EPUB formats. CC BY NC (Creative Commons Attribution NonCommercial) license. Eligible for Print on Demand.
- Introducing Marketing (OER textbook)John Burnett, Global Text Project, 2011. "This text introduces students to the marketing strategies and tools that practitioners use to market their products." Print PDF and editable OpenDocument formats. CC BY (Creative Commons - Attribution) license. Eligible for Print on Demand.
- Principles of Marketing (OER course)Lumen Learning and SUNY course. Organized into 15 modules, each with a "Why It Matters" intro, "Putting It Together" summary, and assignments. Faculty resources available. Online and PDF format; PDF download is recommended as a print backup rather than as the primary textbook. Course pages may have different CC (Creative Commons) open licenses. Eligible for Print on Demand.
- BUS203: Principles of Marketing (OER course)Saylor Academy. "In this course, you will learn about the marketing process and examine the range of marketing decisions that an organization must make in order to sell its products and services. You will also learn how to think like a marketer, discovering that the focus of marketing has always been on the consumer." Organized into 6 units + study guides. Online format. TIP: Click on the "Resources" tab in the menu for a shortcut to files and links used in the course. Course has a CC BY (Creative Commons - Attribution) license, but sources used may have different licenses. Eligible for Print on Demand if materials are compiled into a print-ready format.
- eMarketing: The Essential Guide to Marketing in a Digital World - 7th ed. (OER textbook)Dionne Solomons, et al., Red & Yellow Publishing, 7th ed., 2022. "[I]ncludes chapters on the latest marketing trends as well as updated facts and figures and all new real-world case studies showing the application of digital best practice." Organized into 6 parts, from Planning to Analyzing, with 23 chapters. PDF format. Peer reviews of the text available on this site. CC BY NC SA (Attribution-NonCommercial-ShareAlike) license. Eligible for Print on Demand.
Supplemental tools and materials (incl. games, lessons, videos, exercises, etc.):
- Be Credible: Information Literacy for Journalism, Public Relations, Advertising and Marketing Students (OER textbook)Peter Bobkowski and Karna Younger, Kansas State Univ., 2nd ed., 2018. "Using the themes of credibility and information literacy, the book helps today’s students, who start out all their research with Google and Wikipedia, to specialize in accessing, evaluating, and managing information that often is not accessible through Google searches. The book includes chapters on public records, freedom of information requests, nonprofit organizations, for-profit companies, scholarly research, public data, interviews and more. Through current examples, instructional videos, suggested classroom activities, and practitioner insights, the authors challenge students to examine the credibility of the sources they use as current and future professional communicators." Online (Pressbooks) format. CC BY NC (Creative Commons Attribution NonCommercial) license. Eligible for Print on Demand.
- Media Literacy - Crash Course video playlistCrash Course video series of 10+ videos (each video around 10 mins.) with innovative graphics, last updated 2020. Includes videos on: history of media literacy, media influence & persuasion, online advertising, and more. Crash Course videos are high-quality, with a mix of live-action and animated graphics.
Global business
Textbooks, courses, and readers:
- Global Business (OER textbook)Jacobus Boers, et al., University System of Georgia, 2020. "Topics covered include the global context of business, currency, supply chains, legal systems, culture and values, financial markets, economic complexity, global value chains, experts, and global competition. Note: A revision of Global Business is currently in development to include the effects of a pandemic on geopolitical and supply-chain dynamics." Organized into 5 major sections. Online, digital PDF, print PDF, and EPUB formats. CC BY (Creative Commons - Attribution) license. Eligible for Print on Demand.
- Introduction to International Business (OER textbook)Alpha Lewis, Skyline College, 2019, created for IBUS 200 course at a WA state community college. "[A] compilation of Introduction to Business and Principles to Economics 2e" by OpenStax. Organized into 8 weekly chapters. Google Docs format. CC BY-NC-SA (Creative Commons - Attribution - NonCommercial - ShareAlike) license. Eligible for Print on Demand.
- International Business (OER course)OER course from Lumen and currently hosted by LibreTexts. Organized into 15 modules, including videos, readings, and assignments. Online and PDF formats. Course pages may have different CC (Creative Commons) open licenses. Eligible for Print on Demand.
- Global Business (OER textbook)Northeast Wisconsin Technical College, 2019. A remix of all 10 chapters from Fundamentals of Global Strategy, also linked below, and Chapter 5 “Impact of Culture and Time on Business Ethics” from Business Ethics. Organized into 11 chapters with 2 appendices. Online format. CC BY NC SA (Creative Commons Attribution NonCommercial ShareAlike) license. Eligible for Print on Demand.
Library e-books:
Unlimited user access. Use permalinks in Canvas courses. Not eligible for Print on Demand. You may need to log in with your portal and/or Canvas credentials to access the e-books.
Global business: An economic, social, and environmental perspectiveCall Number: OnlinePublication Date: 2021Nader H. Asgary, 3rd ed. This edition "incorporates global business issues related to COVID-19, the economic and social injustice of BIPOC, and environmental degradation where it is appropriate. The reader will understand the impact of these critical global business issues discussed in the book through examples, case studies and thought-provoking discussions."
International business blunders: Lessons for future managersCall Number: OnlinePublication Date: 2019"International Business Blunders will provide direct evidence from CEOs and international business managers within firms that have moved from their domestic market in the developing world to do business in the developed world. The insights from these cases will serve as invaluable lessons for other firms that are seeking to enter these physically and psychically distant markets."
Supplemental tools and materials (incl. games, lessons, videos, exercises, etc.):
- TED Talks: The global business next doorTED Talk by Scott Szwast, 2015. "When you think "global company," what do you imagine? A massive conglomerate? A far-reaching tech corporation? Scott Szwast reveals that our image of the global business is wrong – 98% of US exporters are in fact companies with less than fifty employees. And yet, this only includes 1% of all US businesses. He explains why so many companies hesitate to leap across the border - and why they need to make the jump."
- Global Business Strategy: Multinational Corporations Venturing into Emerging Markets (OER text)Kazuyuki Motohashi, Springer, 2015. "This book presents theories and case studies for corporations in developed nations... for designing strategies to maximize opportunities and minimize threats in business expansion into developing nations. The case studies featured here focus on Asia, including China and India." PDF and EPUB formats, for both entire textbook and individual chapters. CC BY NC (Creative Commons - Attribution - NonCommercial) license. Eligible for Print on Demand.
Small business entrepreneurship
Textbooks, courses, and readers:
- Financial Management for Small Businesses: Financial Statements & Present Value Models (OER textbook)Lindon J. Robinson, et al., Michigan State University, 2020. "This book is for those whose financial management focus is on small businesses. For you, we adapt the traditional financial management themes emphasized in corporate financial management courses to meet the needs of small businesses." Organized into 4 parts, with 21 chapters. Online, PDF, and ePUB formats. CC BY (Creative Commons - Attribution) license. Eligible for Print on Demand.
Supplemental tools and materials (incl. games, lessons, videos, exercises, etc.):
- Small Business Administration Learning CenterOver 60 self-paced training videos and accompanying worksheets developed by the U.S. government's Small Business Administration department. All resources in public domain.
Management principles
Canvas course shells:
- Principles of Management course (OER Canvas course)To view: First, log into your TCC Canvas faculty account, then click on the Canvas Commons link/icon in the global navigation menu, and then finally click this link to view this Canvas course content. Canvas course shell using OpenStax's Principles of Management OER textbook, shared by California Community Colleges CVC-OEI, 2019. Organized into chapter modules, with links to the textbook sections, key terms, chapter review questions, exercises, and critical thinking cases. CC BY (Creative Commons - Attribution) license.
Textbooks, courses, and readers:
- Introduction to Management (OER course)OER course pack curated and designed by Scott van Dyk, Coast Mountain College (Canada) via BCcampus, 2022. "A first-year business course covering fundamental topics including organizational change, leadership, human resource management, ethics, and strategic management. The course is designed to introduce learners to management topics through the use of case studies which will be the focal point of discussions throughout the course." Course uses OER textbook Principles of Management by Bright, Cortes, et al. Ancillary materials include: lesson plans, midterm and final assessments, case studies. Additional faculty-only course materials available upon request. Word format. Materials have a CC BY (Creative Commons - Attribution) license. Eligible for Print on Demand, if applicable.
- Principles of Management (OER textbook)OpenStax, published 2019, web version updated 2024. "[D]esigned to meet the scope and sequence requirements of the introductory course on management. This is a traditional approach to management using the leading, planning, organizing, and controlling approach." Instructor resources, including Canvas course cartridge, instructor's manual, test bank, review questions, and slides, freely available upon verified account. Online and PDF formats; customizable Word document files available upon verified log-in. CC BY (Creative Commons - Attribution) license. Eligible for Print on Demand.
- Principles of Management for Leadership Communication (OER textbook)University of Arkansas, Leadership Communication Edition, 2020. "[T]eaches management principles to tomorrow’s business leaders by weaving three threads through every chapter: strategy, entrepreneurship and active leadership." Organized into 10 chapters, with integrated exercises throughout. Online and PDF formats. CC BY NC SA (Creative Commons Attribution NonCommercial ShareAlike) license. Eligible for Print on Demand.
- Strategic Management (OER textbook)John Morris, Oregon State University, originally published 2019, 2nd ed. published 2021. "This open source textbook is derived from many sources, initially from the Principles of Management by Carpenter, Bauer, and Erdogan, but there is abundant new content as well." Incorporates student-created content. Organized into 8 sections. Faculty peer reviews of the text on this site. PDF and EPUB formats. CC BY NC (Creative Commons - Attribution - NonCommercial) license. Eligible for Print on Demand.
- BUS208: Principles of Management (OER course)Saylor Academy. "In this course, you will learn to recognize the characteristics of proper management by identifying what successful managers do and how they do it. Understanding how managers work is just as beneficial for the subordinate employee as it is for the manager. This course is designed to teach you the fundamentals of management as they are practiced today." Organized into 9 units, online format. Includes study guides for students. Tip: Click on the "Resources" link to see links and downloads for resources used in the course. Course has overall CC BY (Creative Commons - Attribution) license, but some resources used in the course may have different licenses. Eligible for Print on Demand if materials are compiled into a print-ready format.
- Principles of Management (OER course)OER course from Lumen and currently hosted by LibreTexts. "Organized around the well-established planning, organizing, leading, and controlling framework (or, simply, P-O-L-C). Three underlying themes carry throughout: strategic thinking, entrepreneurial thinking, and active management." Organized into 13 modules, with discussion questions, key takeaways, and exercises for many sections. Online and PDF formats. Course pages may have different CC (Creative Commons) open licenses. Eligible for Print on Demand.
Supplemental tools and materials (incl. games, lessons, videos, exercises, etc.):
- Business Soft Skills - Crash Course video playlistCrash Course video series of 15+ videos (each around 10 mins.) with innovative graphics, last updated 2019. "[B]ased on a college-level curriculum, with a variety of management and organizational psychology reference texts." Includes videos on: spoken communication, resumes, interviewing, salary negotiation, goal setting, time management, decision-making, teamwork, handling conflict, leadership, fairness, power, and avoiding burnout. Crash Course videos are high-quality, with a mix of live-action and animated graphics. Not openly licensed but freely available to view, link, and embed into courses.
Leadership & human relations
Textbooks, courses, and readers:
- Psychology of Human Relations (OER textbook)Stevy Scarbrough, Open Oregon, 2024. Addresses "the ways in which culture and diversity impact human relations, to help students engage in positive interactions with others in their personal and professional lives." Organized into 10 chapters, including chapters on conflict resolution and workplace success, plus appendices of assignments and discussions. Online (Pressbooks), EPUB, PDF, and Common Cartridge formats. CC BY NC SA (Creative Commons Attribution NonCommercial ShareAlike) license. Eligible for Print on Demand.
- Organizational Behavior / Human Relations (OER course)OER course from Lumen and currently hosted by LibreTexts. "Students are introduced to the field of organizational behavior and learn how to analyze the impact human behaviors have on an organization. Students will also learn strategies to influence the behaviors of individuals to improve an organization. The course covers topics from individual and organizational differences, to motivation and stress, to management and organizational structure.” Organized into 15 modules plus ancillary resources, including PowerPoints, assignments, and question banks. Online and PDF formats. Course pages may have different CC (Creative Commons) open licenses. Eligible for Print on Demand.
- Leading Teams (OER textbook)Kathy DesRoches, University of New Hampshire, [2024]. Adapted from OER texts in this field. Focuses on leadership and teamwork in the workplace. Organized into 20+ chapters. Online (Pressbooks) and EPUB formats. CC BY (Creative Commons Attributions) license. Eligible for Print on Demand.
- Leadership Communication: Understanding the Relationship Between Leading, Communicating, and Building Professional Relationships (Open access textbook)Annette M. Holba, Plymouth State University, [2023]. "The intended audience ... is for students studying basic leadership and communication principles [...] this open education resource can also be used in other courses and other disciplines, such as in leadership studies or in certain business and professional communication courses." Organized into 6 main chapters. Online (Pressbooks) format. All Rights Reserved (open access - ok to link to). Not eligible for Print on Demand.
Supplemental tools and materials (incl. games, lessons, videos, exercises, etc.):
- Workplace Role Play Scenarios (OER textbook)Sarah Steen, Deakin University (Australia), 2023. "This book has been designed to provide a range of workplace scenarios that can be utilised for experiential learning covering difficult conversations, negotiation and mediation. The scenarios provide learners with the opportunity to engage in different role-plays and provide learners with the opportunity to reflect on their experience with reflective questions." Organized into 3 sections with multiple scenarios: Difficult Conversations, Negotiation, and Mediation. Online (Pressbooks), PDF, and EPUB formats. CC BY NC (Creative Commons Attribution NonCommercial) license. Eligible for Print on Demand.
- Business Soft Skills - Crash Course video playlistCrash Course video series of 15+ videos (each around 10 mins.) with innovative graphics, last updated 2019. "[B]ased on a college-level curriculum, with a variety of management and organizational psychology reference texts." Includes videos on: spoken communication, resumes, interviewing, salary negotiation, goal setting, time management, decision-making, teamwork, handling conflict, leadership, fairness, power, and avoiding burnout. Crash Course videos are high-quality, with a mix of live-action and animated graphics. Not openly licensed but freely available to view, link, and embed into courses.
Human resource management
Canvas course shells:
- Human/Labor Relations (WACTC OER course)To view: First, log into your TCC Canvas faculty account, then click on the Canvas Commons link/icon in the global navigation menu, and then finally click this link to view this Canvas course content. OER Canvas course shared by Savio Pham, Highline College, 2017. "This course focuses on the global strategies and management approaches from the perspectives of labor and culture which influence behavior within organizational settings. Topics include contemporary workplace issues faced by employers such as diversity and global matters, the impact of technology, ethics and social responsibility, communication, problem solving, and group dynamics/teamwork." Includes modules, assignments, quizzes, and discussions. CC BY NC SA (Creative Commons - Attribution - NonCommercial - ShareAlike) license.
Textbooks, courses, and readers:
- Human Resources Management (OER course)Lumen Learning course, 2021. Comprehensive introduction to human resources management. Organized into 17 modules, each with discussions and assignments. Online, EPUB, and Canvas cartridge download option for Question Banks. CC BY (Creative Commons - Attribution) license. Eligible for Print on Demand if materials are compiled into a print-ready format.
- Organizational Behavior (OER textbook)OpenStax, published 2019, web version updated 2024. "[A]ligns to introductory courses in Organizational Behavior. The text presents the theory, concepts, and applications with particular emphasis on the impact that individuals and groups can have on organizational performance and culture. An array of recurring features engages students in entrepreneurial thinking, managing change, using tools/technology, and responsible management." Instructor resources, including Canvas course cartridge, test bank, slides, and annotated videos, are freely available upon verified account. Online and PDF formats; customizable Word document files available upon verified log-in. CC BY (Creative Commons - Attribution) license. Eligible for Print on Demand.
- Developing Organizational and Managerial Wisdom, 2nd ed., Audio plus text version (OER textbook)Brad C. Anderson, Kwantlen Polytechnic University (Canada), 2nd ed., audio and text versions, 2024. "This book presents novel research results in the dynamics of values, rationality, and power in organizations." Organized into 12 main chapters. Online (Pressbooks) and audio recording formats. Additional PDF formats of text version available at https://kpu.pressbooks.pub/developingwisdom/. CC BY (Creative Commons - Attribution) license. Eligible for Print on Demand.
- Human Resource Management - revised edition (OER textbook)Univ. of Minnesota, 2016. "Human Resource Management teaches HRM strategies and theories that any manager—not just those in HR—needs to know about recruiting, selecting, training, and compensating people." Organized into 14 chapters, each with a "Cases and Problems" section. Online, PDF, EPUB, and editable OpenDocument format. CC BY NC SA (Creative Commons Attribution NonCommercial ShareAlike) license. Eligible for Print on Demand.
- BUS209: Organizational Behavior (OER course)Saylor Academy. "This course will cover five major OB areas including managing individuals, managing groups, power and politics, conflict management, and organizational change." Organized into 6 sections. Tip: Click on Resources in the course menu to see what materials this course is using. Online format. CC BY (Creative Commons - Attribution) license. Eligible for Print on Demand, if materials are compiled into a print-ready format.
Supplemental tools and materials (incl. games, lessons, videos, exercises, etc.):
- Workplace Role Play Scenarios (OER textbook)Sarah Steen, Deakin University (Australia), 2023. "This book has been designed to provide a range of workplace scenarios that can be utilised for experiential learning covering difficult conversations, negotiation and mediation. The scenarios provide learners with the opportunity to engage in different role-plays and provide learners with the opportunity to reflect on their experience with reflective questions." Organized into 3 sections with multiple scenarios: Difficult Conversations, Negotiation, and Mediation. Online (Pressbooks), PDF, and EPUB formats. CC BY NC (Creative Commons Attribution NonCommercial) license. Eligible for Print on Demand.
- Business Soft Skills - Crash Course video playlistCrash Course video series of 15+ videos (each around 10 mins.) with innovative graphics, last updated 2019. "[B]ased on a college-level curriculum, with a variety of management and organizational psychology reference texts." Includes videos on: spoken communication, resumes, interviewing, salary negotiation, goal setting, time management, decision-making, teamwork, handling conflict, leadership, fairness, power, and avoiding burnout. Crash Course videos are high-quality, with a mix of live-action and animated graphics. Not openly licensed but freely available to view, link, and embed into courses.
Business law
Canvas course shells:
- BUS& 201 Business Law (WACTC OER course)To view: First, log into your TCC Canvas faculty account, then click on the Canvas Commons link/icon in the global navigation menu, and then finally click this link to view this Canvas course content. OER Canvas course shared by SBCTC, 2020. Includes modules, assignments, quizzes, and discussions. CC BY (Creative Commons - Attribution) license.
Textbooks, courses, and readers:
- Business Law, Ethics, and Sustainability (OER textbook)Andrew J Hosmanek, et al., Iowa University Libraries, 2023. "[A] textbook for undergraduate law courses. It covers business law topics such as contracts, business organizations, employment law, and torts, as well as a general survey of American law. Additional topics include Constitutional law, civil rights, environmental law, criminal law, and litigation." Organized into 14 chapters. Online and PDF formats. CC BY NC SA (Creative Commons Attribution NonCommercial ShareAlike) license. Eligible for Print on Demand.
- Business Law I Essentials (OER textbook)OpenStax, published 2019, web version updated 2023. "[A] brief introductory textbook designed to meet the scope and sequence requirements of courses on Business Law or the Legal Environment of Business. The concepts are presented in a streamlined manner, and cover the key concepts necessary to establish a strong foundation in the subject. The textbook follows a traditional approach to the study of business law. Each chapter contains learning objectives, explanatory narrative and concepts, references for further reading, and end-of-chapter questions." Instructor resources, including canvas cartridge and instructor answer guide, freely available upon verified account. Online and PDF formats; customizable Word document files available upon verified log-in. CC BY NC SA (Creative Commons - Attribution - NonCommercial - ShareAlike) license. Eligible for Print on Demand.
- Introduction to Intellectual Property (OER textbook)OpenStax, published 2021, updated 2022. "[I]ntroduction to patents, copyright, trademarks, and trade secrets. The text may be used by students and instructors in formal courses, as well as those applying intellectual property considerations to entrepreneurship, marketing, law, computer science, engineering, design, or other fields. The luminaries involved with this project represent the forefront of knowledge and experience, and the material offers considerable examples and scenarios, as well as exercises and references." Instructor resources, including Canvas course cartridge, video series, and assessment questions, freely available upon verified account. Online and PDF formats; customizable Word document files available upon verified log-in. CC BY (Creative Commons - Attribution) license. Eligible for Print on Demand.
- Introduction to Business Law (OER textbook)Alex Gavilan, et al., College of the Canyons, 2nd ed., 2023. Comprehensive OER textbook organized into 33 chapters. PDF and editable Word formats. CC BY (Creative Commons - Attribution) license. Eligible for Print on Demand.
- Fundamentals of Business Law (OER textbook)Melissa Randall and Community College of Denver Students, 2020. Written "in collaboration with lawyers and business professionals for use in required 200 level business law courses in the United States. This book is a introductory survey of the legal topics required in undergraduate business law classes." Organized into 24 chapters. Online format. CC BY (Creative Commons Attribution) license. Eligible for Print on Demand.
- Business Law: A Risk Management Approach (OER textbook)Jeff Lingwall, Boise State University, 2020. "This book covers essential business law topics of interest to managers, from the perspective of analyzing, managing, and reducing legal risk associated with business transactions." Organized into 3 sections (Legal System Foundations, Business Law Essentials, and Employment and Finance), with 16 total chapters. Appendices include sample cases. Online, EPUB, and PDF formats. CC BY NC SA (Creative Commons Attribution NonCommercial ShareAlike) license. Eligible for Print on Demand.
- BUS 201 Business Law (OER ancillary materials)Washington SBCTC course, based on Saylor Academy’s “Foundations of Business Law and the Legal Environment” CC-licensed text. Organized into 11 modules in a Google Drive folder. Includes additional instructor notes for each chapter, assignments, quizzes, etc. Created in 2013, but most modules updated as recently as 2017. CC BY 3.0 (Creative Commons - Attribution) license. Eligible for Print on Demand.
- Foundations of Business Law and the Legal Environment (OER textbook)Don Mayer, University of Denver, published by Saylor, 2012. 32 chapters. PDF and online formats available (can link to specific chapters). Peer reviews available. Used at Tillamook Bay Community College in Oregon. CC BY NC SA 3.0 (Creative Commons - Attribution - NonCommercial - Share Alike) license. Eligible for Print on Demand.
Project management
TCC-created resources:
- BUS350 - Fundamentals of Project Management (TCC Canvas course)To view: First, log into your TCC Canvas faculty account, then click on the Canvas Commons link/icon in the global navigation menu, and then finally click this link to view this Canvas course content. OER Canvas course shared by John Inman, TCC, 2020. Uses Adrienne Watt's Project Management OER textbook, linked below. Organized into weekly modules, with readings, audio files, quizzes, and assignments. CC BY (Creative Commons - Attribution) license.
Textbooks, courses, and readers:
- Project Management: Navigating the Complexity with a Systematic Approach (OER textbook)Abdullah Oguz, Cleveland State University, 2022. "This book covers the fundamentals of project management, and aims to guide undergraduate students to acquire the building blocks of project management. This book also includes Microsoft Project tutorials for project scope, schedule, resources, and cost, and monitoring and controlling." Organized into 13 chapters. Faculty peer reviews of this text available on this site. Online (Pressbooks), PDF, and EPUB formats. CC BY-NC (Creative Commons Attribution NonCommercial) license. Eligible for Print on Demand.
- Essentials of Project Management (OER textbook + ancillary materials)Adam Farag, Fanshawe College (Canada), 2021. "Designed specifically for college students enrolled in a business program including business accounting, administration, supply chain and human resources. It describes the project management process and the role of the project manager in implementing such a process. The book is designed to help students build understanding of the importance and applications of project management." Organized into 14 chapters, each with case studies, key terms, H5P activities and knowledge checks, and chapter questions. Ancillary Resources section include slide decks for each chapter. Online (Pressbooks), PDF, and EPUB formats. CC BY NC SA (Creative Commons Attribution NonCommercial ShareAlike) license. Eligible for Print on Demand.
- Project Management Fundamentals (OER textbook)J. Scott Christianson, Trulaske College of Business, Dec. 2020. "Focused on the essentials of project management. There is a lot to learn in project management, but with a good understanding of the essentials, students can learn advanced concepts and the “exceptions to the rules” on their own." Organized into 10 chapters. Includes textbook and student workbook files. PDF format. Originally release under a CC BY NC SA (Creative Commons - Attribution-NonCommercial-ShareAlike) 4.0 license. Eligible for Print on Demand. Note: A commercial version of this text is also licensed to Great River Learning (ISBN: 9781680754926) and available through that publisher.
- Project Management (OER textbook + ancillary materials)Adrienne Watt, BCcampus (Canada), 2014. "This book covers the basics of project management. This includes the process of initiation, planning, execution, control and close out that all projects share." Organized into 19 chapters + 3 appendices that includes PowerPoints, chapter questions, and audio files. Multiple formats available, including online, digital and print PDF, and editable OpenDocument formats. Peer reviews of this text available on this site. CC BY (Attribution) license. Eligible for Print on Demand.
- Technical Project Management in Living and Geometric Order (OER textbook)Jeffrey Russell, Wayne Pferdehirt, John Nelson, University of Wisconsin-Madison, 3rd edition published in 2018. "This book is organized around the fifteen lessons of a Technical Project Management course, with an emphasis on the connections between the various stages and practices of technical project management." Organized into 15 chapters. Online, PDF, and EPUB formats. CC BY (Creative Commons - Attribution) license. Eligible for Print on Demand.
- Project Management from Simple to Complex (OER textbook)Univ. of Minnesota Libraries, 2016. "In a world that is becoming more virtual, more global, and more complex, the project manager's ability to function in this environment becomes critical to the success of the project. Project Management from Simple to Complex explores project management within this complex, virtual, and global environment." Organized into 12 chapters, each with exercises. Multiple formats available, including digital and print PDF, EPUB, and editable OpenDocument formats. CC BY NC SA (Creative Commons - Attribution - NonCommercial - ShareAlike) license. Eligible for Print on Demand.
- BUS402: Project Management (OER course)Saylor Academy. Course that "walk you through the nuts and bolts of project management. From understanding the project life cycle to setting priorities and expectations to controlling expenses and reporting results, project management touches several resources within organizations. You will examine roles and environments and various techniques of planning, evaluation, and control. An overview of the tools used in contemporary project management will also be discussed throughout the course." Online format. TIP: Go to the "Resources" link in the menu for a shortcut to all the different resources and files this course uses. Course has overall CC BY (Creative Commons - Attribution) license, but specific resources used may have different licenses. Eligible for Print on Demand if materials are compiled into a print-ready format.
Supplemental tools and materials (incl. games, lessons, videos, exercises, etc.):
- Project Management (OER textbook + ancillary materials)Adrienne Watt, BCcampus (Canada), 2014. "This book covers the basics of project management. This includes the process of initiation, planning, execution, control and close out that all projects share." Organized into 19 chapters + 3 appendices that includes PowerPoints, chapter questions, and audio files. Multiple formats available, including online, digital and print PDF, and editable OpenDocument formats. Peer reviews of this text available on this site. CC BY (Attribution) license. Eligible for Print on Demand.
- "Managing Projects” short course (OER course + ancillary materials)Matt H. Evans. Scroll down to #17, "Managing Projects," which has links to a PDF version of the text, Primer, and Workbook. PDF text has review questions and glossary. More basic and practical look at project management, and the Workbook is an Excel file. CC BY NC SA (Creative Commons - Attribution - NonCommercial - ShareAlike) license. Eligible for Print on Demand.
- Glossary of project management (Wikipedia)Potentially useful as supplementary glossary of related terms for project management. Could copy-and-paste terms into Canvas or into a handout. All Wikipedia content has a CC BY SA (Creative Commons - Attribution - ShareAlike) license.
Statistical analysis
Textbooks, courses, and readers:
- Business Statistics (OER course)OER course pack curated and designed by Evan van Dyk, Coast Mountain College (Canada) via BCcampus, 2022. "An introductory course was designed to meet all of the statistics competencies for the CPA program ... While the course is adaptable, this course was created as a way of easily using the “flipped-classroom” approach. In this approach, the instructor completes an example and the class is then given time to work through an example." Uses the OER textbook Introductory Business Statistics by OpenStax. Organized into 12 modules. Ancillary materials include: instructor manual, course supplement guides, practice questions, formulas, assignments, statistics charts, lesson plans, video tutorials and exams. Most course materials are Word format. Course materials have a CC BY (Creative Commons - Attribution) license. Eligible for Print on Demand, as applicable.
- Introductory Business Statistics 2e (OER textbook)OpenStax, 2023. "Aligns with the topics and objectives of the typical one-semester statistics course for business, economics, and related majors. The text provides detailed and supportive explanations and extensive step-by-step walkthroughs. The author places a significant emphasis on the development and practical application of formulas so that students have a deeper understanding of their interpretation and application of data." 2nd edition "focused on improving currency and relevance, particularly in examples and problems." Instructor resources, including Canvas course cartridge, slides, and instructor answer guide, freely available upon verified account. Online and PDF formats; customizable Word document files available upon verified log-in. CC BY (Creative Commons - Attribution) license. Eligible for Print on Demand.
- Introductory Business Statistics with Interactive SpreadsheetsThomas K. Tiemann and Mohammad Mahbobi, via BCcampus, 1st Canadian edition, 2015. Canadian edition, may need edits. “This new edition also allows readers to learn the basic and most commonly applied statistical techniques in business in an interactive way -- when using the web version -- through interactive Excel spreadsheets.” Online, PDF, EPUB, and course cartridge formats. CC BY (Creative Commons - Attribution) license. Eligible for Print on Demand.
Supplemental tools and materials (incl. games, lessons, videos, exercises, etc.):
- Beginning Excel 2019 (OER textbook)Noreen Brown, et al., Open Oregon, 2nd edition, 2020. "This textbook was written for a community college introductory course in spreadsheets utilizing Microsoft Excel. While the figures shown utilize Excel 2019, the textbook was written to be applicable to other versions of Excel as well. The book introduces new users to the basics of spreadsheets and is appropriate for students in any major who have not used Excel before. This textbook includes instructions for Excel for Mac also. " Chapter 4: Presenting Data with Charts might be especially useful for Business. Online, PDF, EPUB, editable Word, and Common Cartridge formats. Data files included in the text are downloadable. CC BY (Creative Commons - Attribution) license. Eligible for Print on Demand.
- Statistics - Crash Course video playlistCrash Course video series of 44 videos (each video around 10 mins.) with innovative graphics, last updated 2020. Includes videos on: mathematical thinking; mean, median, and mode; data visualization; distributions; correlation and causation; data collection methods; ethical data collection; probability; P-values; and more. Crash Course videos are high-quality, with a mix of live-action and animated graphics. Not openly licensed but freely available to view, link, and embed into courses.
- Study Hall: Data Literacy - Crash Course video playlistCrash Course and Arizona State University collaboration of 15+ short videos with innovative graphics, 2021. "[B]uild data literacy skills to help you make sense of the numbers behind our daily lives, from health to sports to politics." Crash Course videos are high-quality, with a mix of live-action and animated graphics. Not openly licensed but you can link/embed them in Canvas courses.
Social media for business
Textbooks, courses, and readers:
- Introduction to Social Media (OER textbook)Cheryl Lawson, Oklahoma State University, 2022. “This book is aimed at managers, business owners, marketing managers, and aspiring social media marketing interns and managers.” Organized into 2 major parts: Part 1: Marketing Principles and Part 2: Social Media Marketers and Marketing Strategy. Includes more timely and current context, such as the “Marketing in the Age of COVID-19” chapter. Online, PDF, EPUB, Common Cartridge, and editable OpenDocument formats. CC BY (Creative Commons Attribution) license. Eligible for Print on Demand.
- Critical Thinking & Social Media Technology (OER course)Commonwealth of Learning (Canada), 2016. This course is intended for people who aspire to know all about how to think smart, get logical, improve decision making skills and use social networking efficiently. Downloadable Word document for the textbook with integrated assessments and discussions, as well as link to YouTube video channel of short video lectures. CC BY (Creative Commons - Attribution) license. Eligible for Print on Demand.
- Humans R Social Media - 2024 edition (OER textbook)Diana Daly, et al., Univ. of Arizona, 2024 "living book" edition. This edition "welcomes additional authors and features contributions by students to help readers understand how we as humans shape social media, and how social media shapes our world in turn." Integrates multimedia, podcasts, etc. Online (Pressbooks), PDF, EPUB, OpenDocument (editable format), Common Cartridge file formats. CC BY (Creative Commons Attribution) license. Eligible for Print on Demand.
- Humans R Social Media (OER textbook)Diana Daly, University of Arizona, 2021, 3rd edition. "[U]ses plain language and features contributions by students to help readers understand how we as humans shape social media, and how social media shapes our world in turn." Faculty peer reviews of this text available on this site. Online, PDF, e-book, and editable OpenDocument formats. CC BY (Creative Commons - Attribution) license. Eligible for Print on Demand.
Supplemental tools and materials (incl. games, lessons, videos, exercises, etc.):
- Social media in staff recruitment (OER ancillary materials)Rachel Lange, 2018. Module and activity/lesson. "This module will explore the various uses of social media in staff recruitment and provide some best practice HR advice for its utilisation. Completion of this short module will enable you to integrate social media into your recruitment practices with a better understanding of its benefits and pitfalls." Online format. CC BY (Creative Commons - Attribution) license.
Digital & social media management
Textbooks, courses, and readers:
- Digital Marketing Strategy (OER textbook)Pierre-Yann Dolbec, Concordia University, 2021. “The Internet has transformed how businesses conduct their activities and how consumers go about buying products. This textbook aims to provide a way of conceptualizing how to do marketing online and a strategic framework to do so.” Organized into 9 chapters. Social media and examples are integrated throughout this OER textbook, rather than treated as a stand-alone concept. Online, PDF, Ebook, and editable Open Document formats. CC BY-NC-SA (Creative Commons Attribution NonCommercial ShareAlike) license. Eligible for Print on Demand.
- eMarketing: The Essential Guide to Marketing in a Digital World - 7th ed. (OER textbook)Dionne Solomons, et al., Red & Yellow Publishing, 7th ed., 2022. "[I]ncludes chapters on the latest marketing trends as well as updated facts and figures and all new real-world case studies showing the application of digital best practice." Organized into 6 parts, from Planning to Analyzing, with 23 chapters. PDF format. Peer reviews of the text available on this site. CC BY NC SA (Attribution-NonCommercial-ShareAlike) license. Eligible for Print on Demand.
- Foundations in Digital Marketing:Building Meaningful Customer Relationships and Engaged Audiences (OER textbook)Rochelle Grayson, Langara College (Canada), 2023. "[A] textbook intended to introduce marketing students to the world of digital marketing. The book covers fundamental frameworks, practical applications, and online tools that can all be applied to build and execute a cohesive and engaging digital marketing strategy." Organized into 4 main sections with 20 total chapters with integrated H5P activities. Online (Pressbooks), PDF, EPUB, and Common Cartridge formats. CC BY (Creative Commons Attribution) license. Eligible for Print on Demand.
Library e-books:
Unlimited user access. Use permalinks in Canvas courses. Not eligible for Print on Demand. You may need to log in with your portal and/or Canvas credentials to access the e-books.
Digital marketing management (2nd ed.) by Call Number: OnlinePublication Date: 2020“Told from the perspective of marketing strategy, it puts digital marketing in the context of firm strategy selection.” One of the only digital marketing texts I’ve found that explicitly includes an entire chapter on legal issues!
Make your business social: Engage your customers with social media by Call Number: OnlinePublication Date: 2020“In this book, readers will find the inspiration needed to expand social media presence and add an appealing new dimension to branding and marketing efforts. Social media has exploded, not only for individuals but for businesses too.” Includes chapters for specific social media platforms, including Facebook, Instagram and Pinterest, Twitter, YouTube, LinkedIn, and more.
Ultimate guide to social media marketing by Call Number: OnlinePublication Date: 2020“[T]akes readers through a 360-degree perspective of social media marketing in businesses, from strategy to tactics, from organic to paid, from B2B to B2C, encompassing all of the current networks.” One of the few social media marketing books that includes a chapter on assessing effectiveness of social media marketing!
Online relationship marketing: The current landscape and future developments by Call Number: OnlinePublication Date: 2020Special collection of themed essays and articles, focusing on online relationship marketing. The What s-commerce implies? Repurchase intention and its antecedents essay/article may be most useful, to compare “e-commerce” with “s-commerce” (social commerce).
Supplemental tools and materials (incl. games, lessons, videos, exercises, etc.):
- Global Marketing In a Digital World (OER textbook)Lina Manuel, Fanshawe College (Canada), 2022, 1st ed. "[O]ffers students the principles and framework that firms undertake when selling their products and services around the world. In a technologically advanced world, digital marketing becomes a crucial part in the success of companies going global." Organized into 14 chapters. May be useful as supplemental and/or case study options for more current and global examples and applications. Online, PDF, and EPUB formats. CC BY-NC-SA (Creative Commons Attribution NonCommercial ShareAlike) license. Eligible for Print on Demand.
- Social and Digital Marketing (OER module)Module in Statewide Dual Credit Principles of Marketing, via OER Commons, 2022. 4 lessons highlight Introduction to Social Media and Digital Marketing, Social Media and Technology Trends, Marketing Research and Consumer Created Content, and Social Media Strategy. Adapted from Lumen’s Principles of Marketing OER course. Online format. CC BY SA (Creative Commons Attribution ShareAlike) license. Eligible for Print on Demand if materials are compiled into a print-ready format.
Entrepreneurship & innovative mindset
Textbooks, courses, and readers:
- Introduction to Innovation - Instructor Course Pack (OER course)Curated by Katherine Carpenter, Kwantlen Polytechnic University (Canada), 2023. Course pack designed for a 13-week term and uses the OER textbook Innovation by Katherine Carpenter. "In this course, students will learn to productively question the status quo, think creatively about solving challenging and complex problems, and innovate opportunities to create value." Instructor materials include course syllabus, weekly lesson plans, assignments, discussion prompts, and peer review prompts. Materials available via online links and editable Word file formats.
CC BY (Creative Commons - Attribution) license. Eligible for Print on Demand for applicable materials. - Innovation (OER textbook)Katherine Carpenter, Kwantlen Polytechnic University (Canada), [2022]. "You will learn about (and apply) creative problem solving techniques and develop innovative, viable solutions to solve some of our most pressing challenges." Organized into 7 chapters. Online (Pressbooks) format. CC BY NC (Creative Commons Attribution NonCommercial) license. Eligible for Print on Demand.
- Introduction to Entrepreneurship (OER course)OER course pack curated and designed by Katherine Carpenter, Kwantlen Polytechnic University (Canada), via BCcampus, 2023. Designed to be used with Introduction to Entrepreneurship open textbook. "Through foundational concepts and frameworks, this course examines entrepreneurship as a process, including forming an entrepreneurial identity, opportunity creation and evaluation, mobilizing resources, and growth. The course pack includes an open textbook, videos, activities, and marking rubrics." Word files. Most materials have a CC BY (Creative Commons - Attribution) license. Eligible for Print on Demand, as applicable.
- Introduction to Entrepreneurship (OER textbook)Katherine Carpenter, Kwantlen Polytechnic University (Canada), 2021. "Learn about entrepreneurship and what makes entrepreneurs successful, all while developing your entrepreneurial skills." Organized into 4 units, with 10 chapters. Online (Pressbooks), PDF, EPUB, and Common Cartridge formats. CC BY NC SA (Creative Commons Attribution NonCommercial ShareAlike) license. Eligible for Print on Demand.
- Leading Innovation (OER textbook)Kerri Shields, eCampusOntario (Canada), 2022. "This book introduces business innovation, from incremental innovation such as enhancing the performance of an existing product, service, or process, to radical or disruptive innovation such as one that has a significant impact on a market. The content examines how leaders foster a culture of innovation, how companies turn creativity into innovation, and how innovation transforms not only organizations but economies as well." Organized into 10 chapters + glossary. Integrated activities, self-checks, and videos throughout. Online, PDF, course cartridge with links, and editable OpenDocument formats. CC BY NC SA (Creative Commons Attribution NonCommercial ShareAlike) license. Eligible for Print on Demand.
- Entrepreneurship (OER textbook)OpenStax, published 2020, web version updated 2024. "Intended for use in introductory Entrepreneurship classes at the undergraduate level. Due to the wide range of audiences and course approaches, the book is designed to be as flexible as possible. Theoretical and practical aspects are presented in a balanced manner, and specific components such as the business plan are provided in multiple formats. Entrepreneurship aims to drive students toward active participation in entrepreneurial roles, and exposes them to a wide range of companies and scenarios." Instructor resources, including Canvas course cartridge, test bank, and slides, freely available upon verified account. Online and PDF formats; customizable Word document files available upon verified log-in. CC BY (Creative Commons - Attribution) license. Eligible for Print on Demand.
- Introduction to Intellectual Property (OER textbook)OpenStax, published 2021, updated 2022. "[I]ntroduction to patents, copyright, trademarks, and trade secrets. The text may be used by students and instructors in formal courses, as well as those applying intellectual property considerations to entrepreneurship, marketing, law, computer science, engineering, design, or other fields. The luminaries involved with this project represent the forefront of knowledge and experience, and the material offers considerable examples and scenarios, as well as exercises and references." Instructor resources, including Canvas course cartridge, video series, and assessment questions, freely available upon verified account. Online and PDF formats; customizable Word document files available upon verified log-in. CC BY (Creative Commons - Attribution) license. Eligible for Print on Demand.
- Entrepreneurship and Innovation Toolkit (OER textbook)Lee Swanson, Univ. of Saskatchewan (Canada), 2017. This textbook is designed for upper year undergraduate students studying fundamental entrepreneurship concepts. Organized into 10 chapters, including Business Models, Business Planning, and Strategic Entrepreneurship. Available in PDF digital and print formats. Peer reviews of the text available on this site. CC BY SA (Creative Commons - Attribution - ShareAlike) license. Eligible for Print on Demand.
- Media Innovation and Entrepreneurship (OER textbook)Edited by Michelle Ferrier & Elizabeth Mays, Rebus Community, published 2017, updated 2020. This is a modular open textbook designed for entrepreneurial journalism, media innovation, and related courses. Includes business-related chapters, like "Developing the Entrepreneurial Mindset," "Customer Discovery," and "Business Models for Content & Technology Ventures." Integrates "from the field" case studies and exercises. PDF, online, EPUB, and editable OpenDocument formats. CC BY (Creative Commons - Attribution) license. Eligible for Print on Demand.
Supplemental tools and materials (incl. games, lessons, videos, exercises, etc.):
- Business Entrepreneurship - Crash Course video playlistCrash Course video series of 15+ videos (each video around 10 mins) with innovative graphics, last updated 2020. "[B]ased on a college-level curriculum with a variety of reference texts." Includes videos on: Business Ideas, Competition, Legal Basics, Product Testing, Key Partners, Growth, and more. Crash Course videos are high-quality, with a mix of live-action and animated graphics. Not openly licensed but freely available to view, link, and embed into courses.
- Fundamental of Entrepreneurship (handouts)ROI Africa E-Learning Network (TELNET), 2017. Course modules examine "how entrepreneurs can surmount obstacles and also examines how business ideas can be developed and habits an entrepreneur must adopt to be a success." Practical topics like "Overcoming the fear or starting a business" and "10 rules of success for entrepreneurs." Click on "View resource" to view or download the PDF handouts. CC BY (Creative Commons - Attribution) license. Eligible for Print on Demand.
Organizational & interpersonal behavior
Textbooks, courses, and readers:
- Business Communications (OER course)OER course pack curated and designed by Melissa Ashman, Kwantlen Polytechnic University (Canada) via BCcampus, 2022. Designed for first-year business communications course. Uses the OER textbook Business Writing for Everyone. "This course can be used as a “course in a box” that you can plug into your learning management system and use. Flexibility has been built in so that you can take bits and pieces of the course’s six modules that work for you and remix them." Course organized into 6 modules. Ancillary materials include: OER textbooks, instructor guide, course delivery plan, assignment package, student engagement activities, and more. Course overall has CC BY (Creative Commons - Attribution) license, and some resources used have other CC licenses. Eligible for Print on Demand, as applicable.
- Business Communications 2 (OER course)OER course pack curated and designed by Karen McMurray, Coast Mountain College (Canada), via BCcampus, 2022. "This is a first-year business communications course composed of 13 weeks of coursework ... While this course has been designed as a distributed learning course, 6 mandatory synchronous sessions have been built in." Uses 3 OER textbooks: Communication for Business Professionals, Management Communication, and Professional Communications: A Common Approach to Work-place Writing, all linked within syllabus. Ancillary materials include: course map, final exam suggestions, assignment weighting, discussion forum prompts, rubrics, plus student guides, activities, lesson plans, and assignments for each module. Word and PowerPoint formats for most materials. Most materials have a CC BY (Creative Commons - Attribution) license. Eligible for Print on Demand, as applicable.
- Business Communication: Five Core Competencies (OER textbook)Kristen Lucas, et al., SAALCK Pressbooks Publishing Network, 2023. "A practical, engaging book designed to help undergraduate students and business professionals develop competence and build confidence in their business writing skills. Readers will learn about the five core competencies of business communication: professional, clear, concise, evidence-driven, and persuasive. They also will learn strategies for applying each of these competencies across a range of real-world business scenarios. Each chapter includes Communication Tips, Your Turn Exercises, and how-to advice for writing a variety of business messages." Organized into 6 chapters plus a glossary. Faculty peer reviews of this OER textbook available on this site. Online (Pressbooks), PDF, and EPUB formats. CC BY NC SA (Creative Commons Attribution NonCommercial ShareAlike) license. Eligible for Print on Demand.
- Business Writing for Everyone (OER textbook + ancillary resources)Arley Cruthers, Kwantlen Polytechnic University (Canada), 2021. "[A]n inclusive guide to writing in the workplace. The book takes a process-oriented, storytelling approach to composition: focusing less on genre and more on the decisions that effective business communicators make [...] also contains interactive H5P activities for students to test their learning, and activities for further reflection that instructors can use in the classroom or assign as homework." Online, PDF, EPUB formats with ancillary course materials (slides, lesson plans, and activities) in linked course pack. CC BY NC (Creative Commons - Attribution - NonCommercial) license. Eligible for Print on Demand.
- Business Writing Style Guide (OER textbook)John Morris and Julie Zwart, Oregon State University, 2020. "[W]e undertook this project to create a free resource to be used broadly by students in a business context. We wanted to provide comprehensive coverage of the writing process, but keep our topics relevant to business education. We hope that this textbook provides equal value to both non- and native-English learners alike." Organized into 3 main sections: The Writing Process, Writing Essentials, and Writing and Business Models. Online, EPUB, digital and print PDF, and Common Cartridge LMS formats. CC BY NC SA (Creative Commons Attribution NonCommercial ShareAlike) license. Eligible for Print on Demand.
- Business Communication Skills for Managers (OER course)Lumen Learning course where "students learn how to effectively communicate in business, with an emphasis on the use of these skills as a manager. The course introduces important elements of successful communication, providing examples of effective communication and providing students opportunities to practice the same.” Online and PDF format; PDF download is recommended as a print backup rather than as the primary textbook. Organized into 15 modules, each with a “Why It Matters” introduction and “Putting It Together” summary. Course pages may have different CC (Creative Commons) open licenses. Eligible for Print on Demand.
- The Evolving World of Public Relations (OER textbook)Rosemary Martinelli, Nova Scotia Community College (Canada), 2021. Analyzes "the role of public relations in media and culture" as well as "the ways public relations is taking the place of traditional advertising." Each part has 5 chapters; Part 1: The Role of Public Relations and Part 2: Public Relations Writing – Skills and Basics. Online, EPUB, PDF, and Canvas course formats. CC BY (Creative Commons Attribution) license. Eligible for Print on Demand.
- Howdy or Hello?: Technical and Business Communications (OER textbook)Matt McKinney, et al., Texas A&M University, 2021, revised pilot edition. "Technical writing courses introduce you to some of the most important aspects of writing in the worlds of science, technology, and business." Organized into 20 chapters, including chapters on different types of oral and written communications. PDF format. CC BY-NC-SA (Creative Commons - Attribution-NonCommercial-ShareAlike) license. Eligible for Print on Demand.
- Communication for Business Success (OER textbook)Univ. of Minnesota Libraries, 2015. “[P]rovides a comprehensive, integrated approach to the study and application of written and oral business communication to serve both student and professor.” Organized into 19 chapters, from Ch. 1 Effective Business Communication to Ch. 19 Group Communication, Teamwork, and Leadership. Multiple formats available, including online, digital PDF, and print PDF. Peer reviews of this text available on this site. CC BY NC SA (Creative Commons - Attribution - NonCommercial - ShareAlike) license. Eligible for Print on Demand.
- Organizational Communication - Theory, Research, and Practice (OER textbook)OER course hosted on LibreTexts platform, 2020. "This book looks at organizational communication as a broad term that encompasses a wide array of organizational types." OER textbook most widely used for this course by several California community colleges. Organized into 9 chapters. Online, PDF, print book files, and LMS course formats. CC BY NC SA (Creative Commons - Attribution - NonCommercial - ShareAlike) license. Eligible for Print on Demand.
- Management Communication (OER textbook)Lisa Thomas, et al., Brigham Young University, 2017. “Communication is the heart of business. Short emails, complex reports, private chats, impassioned pitches, formal presentations, and team meetings move information and ideas around an organization, define strategy, and drive decisions. Business communication is concise, direct, clear, and compelling.” PDF with lots of integrated sources (Google Docs, websites, videos). Available as full textbook PDF, but if you click the chapters on the Contents page, you go into individual chapter PDFs. Organized into 14 chapters. Peer reviews of this text available on this site. CC BY SA (Creative Commons - Attribution - ShareAlike) license. Eligible for Print on Demand.
- Introduction to Professional Communications (OER textbook)Melissa Ashman, Kwantlen Polytechnic University (Canada), 2018. "This book covers key business communications topics that will help you in your career, including intercultural communication, team work, professional writing, audience analysis and adapting messages, document formatting, oral communication, and more.” Organized into 8 main parts, with sub-sections. Includes links to two open online course packs using this text. Online, EPUB, Digital PDF, Print PDF, and course cartridge formats. CC BY NC SA 4.0 (Creative Commons - Attribution - NonCommercial - ShareAlike) license. Eligible for Print on Demand.
- Organizational Communication (OER textbook)Julie Zink, Granite State College, 2017. “Demonstrate an understanding of key topics and concepts, including communication networks, media management, organizational culture and climate, intercultural communication, meetings management, ethical communication, assessing communication quality, and crisis communication – and the impact of social technologies.” 14 chapters + appendix. Multiple formats available, including online, EPUB, Digital PDF, Print PDF, and MOBI. CC BY SA (Creative Commons - Attribution - ShareAlike) license. Eligible for Print on Demand.
- CUST104: Business Communications (OER course)Saylor Academy. Course "will not tell you what to say during your business communications or when to say it. Instead, you will learn how to plan, produce, and perform acts of communication that satisfy the most demanding audience: your customers." Organized into 6 units. Online format. TIP: Click on the "Resources" menu link for a shortcut to all the files and links to resources used in the course. Course has overall CC BY (Creative Commons - Attribution) license, but sources used may have different licenses. Eligible for Print on Demand if materials are compiled into a print-ready format.
- Principles of Management for Leadership Communication (OER textbook)University of Arkansas, Leadership Communication Edition, 2020. "[T]eaches management principles to tomorrow’s business leaders by weaving three threads through every chapter: strategy, entrepreneurship and active leadership." Organized into 10 chapters, with integrated exercises throughout. Online and PDF formats. CC BY NC SA (Creative Commons Attribution NonCommercial ShareAlike) license. Eligible for Print on Demand.
- Communication for Professionals (OER course)Susan Oaks, SUNY, 2019, hosted on Lumen Learning platform. Organized into 15 modules. Integrates student exercises. Online format. CC BY NC (Creative Commons - Attribution - NonCommercial) license. Eligible for Print on Demand, if online format is converted to printable format.
- BUS210: Corporate Communication (OER course)Saylor Academy. "Effective communication skills are a prerequisite for succeeding in business. Communication tools and activities connect people within and beyond the organization in order to establish the business' place in the corporate community and the social community, and as a result, that communication needs to be consistent, effective, and customized for the business to prosper." Organized into 9 units. Tip: Click on Resources in course menu to browse which materials they are using. Online format. CC BY (Creative Commons - Attribution) format. Eligible for Print on Demand, if content is compiled into a print-ready format.
Supplemental tools and materials (incl. games, lessons, videos, exercises, etc.):
- Workplace Role Play Scenarios (OER textbook)Sarah Steen, Deakin University (Australia), 2023. "This book has been designed to provide a range of workplace scenarios that can be utilised for experiential learning covering difficult conversations, negotiation and mediation. The scenarios provide learners with the opportunity to engage in different role-plays and provide learners with the opportunity to reflect on their experience with reflective questions." Organized into 3 sections with multiple scenarios: Difficult Conversations, Negotiation, and Mediation. Online (Pressbooks), PDF, and EPUB formats. CC BY NC (Creative Commons Attribution NonCommercial) license. Eligible for Print on Demand.
- COMM411: Public Relations (OER course)Saylor Academy. "This course will help prepare you to conduct public relations suitable for small start-up businesses, international companies, political campaigns, social programs, personal development, and other outreach projects." Organized into 10 sections. Tip: Click on the Resources in the course menu to see what materials this course uses. Online format. CC BY (Creative Commons - Attribution) course. Eligible for Print on Demand, if resources are compiled into a print-ready format.
- PRSM107: Crisis Communication (OER course)Saylor Academy. "Crisis communication is one of the many specialized areas or functions of public relations. This course will specifically focus on the use of crisis communication to protect and defend a company or organization facing a problem or challenge that threatens to harm its brand or reputation." Organized into 5 units. Tip: Click on Resources in course menu to see materials this course uses. Online format. CC BY (Creative Commons - Attribution) license. Eligible for Print on Demand, if content is compiled into a print-ready format.
- Organizational Communication ChannelYouTube channel by Dr. Alex Lyon, The College at Brockport, SUNY, most recent videos added 2022. Most videos within 4-10 minutes range. Videos cover classical management theory, leadership, organizational communication concepts, and more. CC BY (Creative Commons - Attribution) license.
- Student Engagement Activities for Business Communications (OER ancillary materials)Melissa Ashman, et al, Kwantlen Polytechnic University, 2019. "[A] compilation resource for instructors of workplace writing and oral presentations. The activities in this book can add value and energy to the classroom by engaging students in activities that support their learning. Handouts, links, activity variations, and debrief questions are included." Compilation of 42 activities in categories such as Intercultural communication, Employment communications, Persuasive messages, etc. Online, PDF, editable OpenDocument, and course cartridge formats. CC BY NC SA (Creative Commons Attribution NonCommercial ShareAlike) license. Eligible for Print on Demand.
- Business Soft Skills - Crash Course video playlistCrash Course video series of 15+ videos (each around 10 mins.) with innovative graphics, last updated 2019. "[B]ased on a college-level curriculum, with a variety of management and organizational psychology reference texts." Includes videos on: spoken communication, resumes, interviewing, salary negotiation, goal setting, time management, decision-making, teamwork, handling conflict, leadership, fairness, power, and avoiding burnout. Crash Course videos are high-quality, with a mix of live-action and animated graphics. Not openly licensed but freely available to view, link, and embed into courses.
Managerial accounting
For TCC Library-created and external resources on managerial accounting, explore the Accounting OER subject guide, linked below, and then click on the sub-tab for Managerial and business accounting.
Financial management
Textbooks, courses, and readers:
- Corporate Finance (OER textbook)Kenneth Bigel, Touro College, Dec. 2023. "This open textbook is a comprehensive guide covering the three fundamental topics in Corporate Finance, including Capital Budgeting under Certainty, Capital Structure Theory, and Short-term Financial Management and Operating Leverage. In-depth explanations of topics and terms are provided as well as key illustration in the manner of problem sets and solutions, tables, and diagrams. Review problems are also included so that students can conduct self-assessments." Organized into 10 chapters. Online (Pressbooks) format. CC BY (Creative Commons Attribution) license. Eligible for Print on Demand.
- Mathematics of Finance (OER course)OER course and workbook curated and developed by Evan van Dyk, Coast Mountain College (Canada) via BCcampus, 2022. Focuses on solving common business problems employing mathematics of finance. Organized into 11 weekly modules, covering simple and compound interest, annuities, bonds, and more. Ancillary materials include workbook, instructor's manual, tutorials and assignments. Video files + Word documents. CC BY (Creative Commons - Attribution). Workbook is eligible for Print on Demand.
- Financial Management for Small Businesses: Financial Statements & Present Value Models (OER textbook)Lindon J. Robinson, et al., Michigan State University, 2020. "This book is for those whose financial management focus is on small businesses. For you, we adapt the traditional financial management themes emphasized in corporate financial management courses to meet the needs of small businesses." Organized into 4 parts, with 21 chapters. Online, PDF, and ePUB formats. CC BY (Creative Commons - Attribution) license. Eligible for Print on Demand.
Related guides:
For additional and related materials, please see the Accounting OER subject guide, linked below, and browse to the "Managerial and business accounting" sub-tab.
Economics for managers
For OER on economics for managers, please explore the Economics OER subject guide, linked below, on the "Economics for managers/business" sub-tab:
Business strategy & sustainability
Textbooks, courses, and readers:
- Strategic Management (OER textbook)Reed Kennedy, et al, Virginia Tech, 2020. "[D]esigned as an introduction to the key topics and themes of strategic management. The open textbook is intended for a senior capstone course in an undergraduate business program and suitable for a wide range of undergraduate business students ... The text presents examples of familiar companies and personalities to illustrate the different strategies used by today’s firms and how they go about implementing those strategies. It includes case studies, end of section key takeaways, exercises, and links to external videos, and an end-of-book glossary. The text is ideal for courses which focus on how organizations operate at the strategic level to be successful." Organized into 11 chapters. PDF, ePUB, Pressbooks, and editable Open Document formats. CC BY NC SA (Creative Commons Attribution Non-Commercial ShareAlike) license. Eligible for Print on Demand.
- Integration of Corporate Social Responsibility and Sustainability into Responsible Management (OER textbook)Ruben Burga, University of Guelph (Canada), 2022. OER textbook created for a 300-level business course. "This book is designed to integrate concepts of responsible management with the evolving discourse around corporate social responsibility (CSR), environmental, social, and governance (ESG) issues and sustainability as viewed from multiple perspectives including that of the UN Sustainable Development Goals. In this book we also consider indigenous (First Nations, Inuit, and Metis) perspective and equity, diversity, and inclusivity (EDI) issues. The book works as a roadmap to a journey of responsible management and includes links and references to current research articles and websites with topical examples, learning outcomes, key take-aways, reflective questions, and suggested additional readings." Organized into 4 main sections with 11 chapters. Online, PDF, and ePUB formats. CC BY NC (Creative Commons Attribution NonCommercial) license. Eligible for Print on Demand.
- A Primer on Sustainable Business (OER textbook)LibreTexts, 2020. An introduction to the "concept of sustainability and how it applies to the business world." Organized into 9 main chapters, including a chapter on case examples. Online, PDF, and LMS import formats. CC BY NC SA (Creative Commons - Attribution - NonCommercial - ShareAlike_ license. Eligible for Print on Demand.
- Organizing for Sustainability: A Guide to Developing New Business Models (OER textbook)Jan Jonker and Niels Faber, Springer Nature, 2021. "This upper-level Open Access textbook aims to educate students and professionals on how to develop business models that have a positive impact on people, society, and the social and ecological environment. It explores a different view of how to organize value creation, from a focus on an almost exclusively monetary value creation to one that creates positive impact through multiple values. The book offers students and entrepreneurs a structured approach based through the Business Model Template (BMT). It consists of three stages and ten building blocks to facilitate the development of a business model." Organized into 15 chapters with a glossary appendix. PDF format. CC BY (Creative Commons - Attribution) license. Eligible for Print on Demand.
- Good Corporation, Bad Corporation: Corporate Social Responsibility in the Global Economy (OER textbook)Elizabeth Pulos and Guillermo C. Jimenez, Open SUNY, 2016. "This textbook provides an innovative, internationally oriented approach to the teaching of corporate social responsibility (CSR) and business ethics. Drawing on case studies involving companies and countries around the world, the textbook explores the social, ethical, and business dynamics underlying CSR in such areas as global warming, genetically modified organisms (GMO) in food production, free trade and fair trade, anti-sweatshop and living-wage movements, organic foods and textiles, ethical marketing practices and codes, corporate speech and lobbying, and social enterprise. The book is designed to encourage students and instructors to challenge their own assumptions and prejudices by stimulating a class debate based on each case study." Organized into 12 chapters. Online, PDF, and EPUB formats. CC BY NC SA (Creative Commons - Attribution - NonCommercial - ShareAlike) license. Eligible for Print on Demand.
- Sustainability, Innovation, and Entrepreneurship (OER textbook)Andrea Larson, University of Virginia, published by Saylor, 2011. "This book is suited for an Entrepreneurship or Innovation course with an emphasis on Sustainability." Organized into 8 chapters, and each chapter includes key takeaways and exercises. PDF and online formats. Peer reviews of the text available on this site. CC BY NC SA (Creative Commons - Attribution - NonCommercial - ShareAlike) license. Eligible for Print on Demand.
Library e-books:
Unlimited user access. Use permalinks in Canvas courses. Not eligible for Print on Demand. You may need to log in with your portal and/or Canvas credentials to access the e-books.
Sustainability footprints in SMEs: Strategy and case studies for entrepreneurs and small businessCall Number: OnlinePublication Date: 2014"Reviews the evolution and theory of Sustainability Footprints e.g. carbon footprint and examines the critical success factors and contributions to small to medium sized enterprises (SME) growth; Assist firms in achieving sustainable growth in four key areas Innovation Impact, Cost Impact, Environmental Impact, and Stakeholder Impact." Includes case studies, which may be useful as supplemental resources.
Global sustainable capitalism: The birth of a business model for the new millenniumCall Number: OnlinePublication Date: 2019"Sustainable capitalism is more than a response to the environmental crisis. In this book, the authors propose a new conceptual business model as a contribution to global sustainable capitalism in the making, in an attempt assist in the education of global stakeholders about the importance, the rationale, and the pathway to the introduction of sustainable capitalism principles into global economics and business models."
Supplemental tools and materials (incl. games, lessons, videos, exercises, etc.):
- The Sustainable Business Case Book (OER textbook)Gittell, Magnusson and Merenda via LibreTexts, last updated 2020. "It combines the the theory of sustainability with key concepts, analytical information and contextual information with a collection of cases which provide insights, perspective and practical guidance on how sustainable businesses operate from different business functional area perspectives." Organized into 6 introductory/concept chapters and 7 case study chapters. Online, PDF, and LMS import formats. CC BY-NC-SA (Creative Commons - Attribution - NonCommercial - ShareAlike) license. Eligible for Print on Demand.
- Critical Reflections on Innovative Flourishing Businesses in the context of the UN Sustainable Development Goals, a Cross-Cultural Perspective (OER collection)Ruben Burga, et al, University of Guelph (Canada), 2022. "This collection of student essays ... were the result of student interviews with flourishing businesses that were reported and recorded." Collection of 17 essays organized into 5 themed sections; each essay has links to the video interviews. CC BY-NC (Creative Commons - Attribution - NonCommercial) license. Eligible for Print on Demand.
- Developing Value: The Business Case for Sustainability in Emerging Markets (OER e-book)World Bank Group, 2002. "Based on more than 240 real-life examples in over 60 countries, Developing Value is the first large-scale study analyzing the business case for sustainability in emerging markets, the opportunity for businesses to achieve benefits such as higher sales, reduced costs and lower risks from better corporate governance, improved environmental practices, and investments in social and economic development." An older title, but includes case studies that may still be useful. CC BY NC ND 3.0 license (Creative Commons - Attribution - NonCommecial - NoDerivatives) license. Eligible for Print on Demand.
Transportation & distribution
Textbooks, courses, and readers:
- ITS ePrimer (OER course)U.S. Dept. of Transportation. "The ITS ePrimer provides transportation professionals with fundamental concepts and practices related to ITS technologies. This online resource can help practicing professionals and students better understand how ITS is integrated into the planning, design, deployment, and operations of surface transportation systems. The ITS ePrimer is both a stand-alone reference document for the practitioner as well as a text for education and training programs." Organized into 15 modules, including modules on: Transportation Management Systems; Freight, Intermodal, and CVO; Sustainable Transportation, Institutional Issues, and Emerging Issues. Online and PDF formats with PowerPoint slides and webinars. Public domain. Eligible for Print on Demand.
- The Geography of Transport Systems (Open access textbook)Jean-Paul Rodrigue, Hofstra University, 5th ed., 2020. "Mainly aimed at an undergraduate audience, the Geography of Transport Systems offers a comprehensive and accessible introduction to the field with a broad overview of its concepts, methods, and areas of application. This material is provided to practitioners, policymakers, educators, researchers, students, and individual learners and includes a wide variety of media elements such as maps, figures, and PowerPoint presentations." Organized into 10 main chapters, with 2 appendices. Online format, with maps and slides. PDF files for past editions. Not openly licensed, but the site states that “This material (including graphics) can freely be used for educational purposes such as classroom presentations.” Not eligible for Print on Demand.
Library e-books:
Unlimited user access. Use permalinks in Canvas courses. Not eligible for Print on Demand. You may need to log in with your portal and/or Canvas credentials to access the e-books.
Sustainable logistics by Call Number: OnlinePublication Date: 2014"This book will bring a state of the art overview of the research done in sustainable logistics. It will be structured along the four A's of sustainable logistics: awareness, avoidance, acting and shifting goods, and anticipation of new technologies." Online and PDF formats.
Multimodal transport systems by Call Number: OnlinePublication Date: 2013Sample chapter: Chapter 3.Real-time Fleet Management: Typology and Methods. Online and PDF formats.
Trade and transport corridor management toolkit by Call Number: OnlinePublication Date: 2014"The Toolkit synthesizes the experiences of the World Bank and other development agencies in assessing, designing, implementing, and evaluating the impact of trade and transport corridor projects." Online and PDF formats.
Supplemental tools and materials (incl. games, lessons, videos, exercises, etc.):
- Pocket Guide to Transportation (OER guide)U.S. Bureau of Transportation Statistics, most recent edition 2022. "[A] popular, quick reference guide that provides transportation statistics at your fingertips. It provides key information and highlights major trends on the U.S. transportation system." PDF and web app formats. Public domain.
- Transportation Economics (OER textbook)Wikibook, last updated 2018. Includes a “Supply chains” section. Online and PDF formats. CC BY SA (Creative Commons - Attribution - ShareAlike) license + GNU licenses. Eligible for Print on Demand.
- Transportation, Distribution & Logistics learning objectsLearning objects (videos and activities) by Wisconsin Technical College System. Includes: Industrial Lift Truck Safety: The Stability Triangle, Lift Truck Inspection, What is Supply Chain Management?, Ladder Safety and Fall Protection, Basic Quality Principles: Customers and Suppliers. CC BY NC (Creative Commons - Attribution - NonCommercial) license.
Inventory management
Textbooks, courses, and readers:
- Inventory Analytics (OER textbook)Roberto Rossi, University of Edinburgh, 2021. "A comprehensive and accessible introduction to the theory and practice of inventory control – a significant research area central to supply chain planning. The book outlines the foundations of inventory systems and surveys prescriptive analytics models for deterministic inventory control. It further discusses predictive analytics techniques for demand forecasting in inventory control and also examines prescriptive analytics models for stochastic inventory control." Organized into 6 sections. Faculty peer reviews of this text available on this site. PDF format. CC BY (Creative Commons - Attribution) format. Eligible for Print on Demand.
Supplemental tools and materials (incl. games, lessons, videos, exercises, etc.):
- Inventory Management (report)Transportation Security Administration Logistics Center, 2013. Audit report of TSA warehouses. Perhaps useful as a case study. PDF format. Public domain.
International logistics
Textbooks, courses, and readers:
- Global Trade and Logistics (OER textbook)A collection by Alpha Lewis and edited by Ame Maloney for Skyline College, 2021. Textbook organized into 8 weekly chapters, with integrated activities and glossaries. Google Docs format. CC BY-SA (Creative Commons - Attribution - ShareAlike) license. Eligible for Print on Demand.
- Global Trade and Logistics II (OER textbook)OER reader compiled by Alpha Lewis, Skyline College, 2019. Textbook focuses on aspects of international business, international trade, accounting, and international business law. Organized into 9 weekly chapters. Google Docs format. CC BY-NC-SA (Creative Commons - Attribution - NonCommercial - ShareAlike) license. Eligible for Print on Demand.
- Global Value Chain (OER textbook)Kiranjot Kaur and Iuliia Kau, Conestoga College (Canada), 2022. "This book guides readers through important aspects of Global Value Chain and explains logistics cycle in detail, as well as other relevant and recent concepts to enhance readers' knowledge about International Business, International Trade, Logistics and Supply Chain Management and Global Value Chain." Organized into 9 chapters. Online, PDF, and editable OpenDocument formats. CC BY NC SA (Creative Commons Attribution NonCommercial ShareAlike) license. Eligible for Print on Demand.
Library e-books:
Unlimited user access. Use permalinks in Canvas courses. Not eligible for Print on Demand. You may need to log in with your portal and/or Canvas credentials to access the e-books.
Global trade strategiesCall Number: OnlinePublication Date: 2020"This book will enable the reader to develop global strategies based on trade information and trade flows analysis."
Importing & exporting
Textbooks, courses, and readers:
- A Basic Guide to Exporting (Open access book)U.S. Department of Commerce, 11th ed., 2015. "In addition to detailed information about the exporting process, this book also includes real-life success stories from companies we’ve counseled on exporting, sample forms and letters to guide your documentation, details on how to get free or low-cost U.S. government export support, and more." PDF format; add your email address to download PDF. Open access; free to link to or for personal download. Not eligible for Print on Demand.
- International Business (OER course)Lumen Learning course hosted via LibreTexts. Organized into 15 modules, including videos, readings, and assignments. Module 14, “Getting a Widget to Timbuktu: The Logistics of Global Business” has readings, videos, and assignments about Importing and Exporting. Online format, but PDF format also available. Course has overall CC BY (Creative Commons - Attribution) license, but individual pages have may additional or different licenses. Eligible for Print on Demand.
Supplemental tools and materials (incl. games, lessons, videos, exercises, etc.):
- Introduction to Logistics (OER course materials)Orangeburg-Calhoun Technical College, 2014, via SkillsCommons OER repository. "This course is a basic overview of logistics management. Logistics involves the flow of goods and services involving such aspects as warehousing, materials handling, inventory control, and transportation from the raw material to the end user." Includes zipped files for Modules and Quizzes. CC BY (Creative Commons - Attribution) license.
- Learning resources - Export-Import Bank of the U.S.Part of the U.S. Dept. of Commerce. Page includes how-to videos, webinars, and publications.
- Research center - International Trade AdministrationPart of the U.S. Dept. of Commerce. World trade data and analysis from the ITA. Research by industry or by country. Public domain.
Operations & logistics
Textbooks, courses, and readers:
- BUS300: Operations Management (OER course)SUNY OER course on Lumen Learning platform, adapted from Saylor's Operations Managements course. Designed for upper-level business students. Organized into 9 main units, with activities and assessment rubrics. Online format. Course pages may have different CC (Creative Commons) open licenses. Eligible for Print on Demand if materials are compiled into a print-ready format.
- BUS300: Operations Management (OER course)Saylor Academy. Organized into 9 units, with study guides. Online format. TIP: Click on the "Resources" menu link for a shortcut to the files and link to resources used in the course. CC BY (Creative Commons - Attribution) license. Eligible for Print on Demand, if content is compiled into a print-ready format.
Supplemental tools and materials (incl. games, lessons, videos, exercises, etc.):
- Crawford Automation – A Guided Application of Structured Problem Solving (OER ancillary materials)Stephen Thomson, et al., eCampus Ontario, 2023. Detailed case study for supply chain management. "This is a multimedia-enabled case in which students will be guided, by an industry expert, to apply structured problem-solving that addresses a typical supply chain problem, missing parts. What first appears as the issue may be a symptom of a root cause(s). The case utilizes videos, data files for analytics, audio recording, and videogame-style exercises to find the missing box of parts. The case is a collaboration between the Conestoga Centre for Supply Chain Innovation and ATS Automation and utilizes the ATS Business Model (ABM) approach to identifying and solving root causes." Online (Pressbooks), PDF, and e-book formats. CC BY NC SA (Creative Commons - Attribution-NonCommercial-ShareAlike) license. Eligible for Print on Demand.
- Contemporary Issues and Research in Operations Management (OER collection)Edited by Gary P. Moynihan, published by InTechOpen, 2018. Collection of peer-reviewed chapters/essays. "This book highlights some critical aspects and advances in the field of operations management. Topics covered include investigations in the area of sustainable supply chain management; the application of OM principles to the deployment of field laboratories to address epidemics; and novel approaches to applying operations management in response to increasingly diverse requirements, circumstances, and performance criteria." Online and PDF formats; register for free PDF downloads. Chapters have a CC BY (Creative Commons - Attribution) license. Eligible for Print on Demand.
Culturally responsive & inclusive pedagogy
The Culturally Responsive and Inclusive Pedagogy OER Subject Guide, linked below, provides a starting point for OER professional development and curricular materials relating to issues of equity, diversity, and inclusion; trauma-informed practices; and culturally responsive, inclusive, and anti-racist pedagogy and practices. This guide includes concepts and keywords; TCC OEDI resources; introductory and more in-depth professional development resources (toolkits, guides, etc.); curriculum resources (activities, assignments, etc.); OER and EDI rubrics; instructional design; accessibility; as well as EDI-focused OER in different disciplines across the curriculum, including Business.
Your OER librarian
Jennifer Snoek-Brown
she/her
Contact:
Email: jsnoek-brown@tacomacc.edu (the fastest way to contact me)
Office: Bldg 7, Library (please wear a face mask)
Phone: 253.460.3936 (forwards to my email)
Book an appointment Click the "book now" button above to book a personal appointment with me via Zoom.
Website
Office: Bldg 7, Library (please wear a face mask)
Phone: 253.460.3936 (forwards to my email)
Book an appointment Click the "book now" button above to book a personal appointment with me via Zoom.
Your liaison librarian
Melissa Adams
Subjects: Astronomy, Biology, Botany, Business/Economics, Careers, Chemistry, College 101, Community Health, Early Childhood Education, Economics, Education, Emergency Medical Services, Engineering, Environmental Science, Geology, Health, Math, Music, Nutrition, Philosophy, Radiologic Science, Science, Statistics
Attributions
Except where otherwise noted, the content in this guide was compiled by Jennifer Snoek-Brown, Tacoma Community College Library, and is licensed under a CC BY SA 4.0 license.
Except where otherwise noted, the content in these guides by Tacoma Community College Library is licensed under CC BY SA 4.0.
This openly licensed content allows others to cite, share, or modify this content, with credit to TCC Library. When reusing or adapting this content, include this statement in the new document: This content was originally created by Tacoma Community College Library and shared with a CC BY SA 4.0 license.
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